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Clicks, bricks & brands

Lindström, Martin, 1970- author

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Clicks, bricks & brands / Lindström, Martin, 1970- author

Güçlü markalar yaratmak = Building Strong Brands

Aaker, David A. yazar

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Güçlü markalar yaratmak = Building Strong Brands / Aaker, David A. yazar

Luxury brands in emerging markets

Atwal, Glyn, editor.

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Luxury brands in emerging markets / Atwal, Glyn, editor.

Origination : the geographies of brands and branding

Pike, Andy, author

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Origination : the geographies of brands and branding / Pike, Andy, author

National brands and private labels in retailing : first ınternational symposium NB&PL, Barcelona, June 2014

Esteban-Millat, Irene, editor.

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National brands and private labels in retailing : first ınternational symposium NB&PL, Barcelona

Real luxury : how luxury brands can create value for the long term

Pinkhasov, Misha, author

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Real luxury : how luxury brands can create value for the long term / Pinkhasov, Misha, author

The "Made in Germany" champion brands : nation branding, innovation, and world export leadership

Joseph, Ugesh Anthony. author

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The "Made in Germany" champion brands : nation branding, innovation, and world export leadership /

Lider markalar ve düşük fiyat rekabeti =beating low cost competition how premium brands can respond to cut price rivals

Ryans, Adrian. yazar

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Lider markalar ve düşük fiyat rekabeti =beating low cost competition how premium brands can respond

Best practice cases in branding : lessons from the world’s strongest brands

Keller, Kevin Lane. author

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Best practice cases in branding : lessons from the world’s strongest brands / Keller, Kevin Lane

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Designing brand identity : a complete guide to creating, building, and maintaining strong brands

Wheeler, Alina. author

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Designing brand identity : a complete guide to creating, building, and maintaining strong brands /

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Gelişmekte olan pazarların yeni çokulusluları : piyasaları sarsacak ve yeni markalar oluşturacak dört strateji

Chattopadhyay, Amitava. yazar

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The new emerging market multinationals : four strategies for disrupting markets and building brands

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Marka ruhu : sosyal sorumluluk kampanyaları ile marka yaratmak

Pringle, Hamish. yazar

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Brand spirit : how cause related marketing builds brands

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