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International strategy : context, concepts and implications için kapak resmi
Başlık:
International strategy : context, concepts and implications
Yazar:
Collis, David J.
ISBN:
9781405139687

9781118740927

9781118740873
Yazar Ek Girişi:
Fiziksel Tanımlama:
xv, 374 pages ; 25 cm
Seri:
Wiley.
Genel Not:
Includes index.
Özet:
"Guide to the generic strategic issues that arise when firms compete internationally. Designed for every student who will be involved in managing and advising companies that compete internationally or face international competitors. Takes the firm which operates across borders as a unit of analysis and the senior manager in a multinational as the typical decision-maker. Illustrated with examples from companies of all sizes from around the globe"-- Provided by publisher.
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Library
Materyal Türü
Demirbaş
Yer Numarası
Durumu / Lokasyon / İade Tarihi
Arıyor...
Kitap EKOBKN0000237 658.4012 COL 2014
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