The global business environment : challenges and responsibilities
tarafından
 
Morrison, Janet.

Başlık
The global business environment : challenges and responsibilities

Yazar
Morrison, Janet.

ISBN
9781137483744

Yazar Ek Girişi
Morrison, Janet.

Fiziksel Tanımlama
xxxiv, 481 pages : illustrations, graphics, maps, figures ; 25 cm

Genel Not
Includes index.

İçerik
Introduction.- PART 1: BUSINESS IN THE GLOBAL ENVIRONMENT.- 1. The business enterprise in focus2. Globalization and the business environment.- PART 2: FRAMING THE BUSINESS ENVIRONMENT.- 3. Culture and societies.- 4. The global economic environment.- 5. The political environment: State and business actors.- 6. The legal environment.- PART 3: SHAPING INTERNATIONAL BUSINESS ACTIVITIES.- 7. International trade and globalization.- 8. Global finance.- 9. Technology and innovation.- PART 4: CONFRONTING GLOBAL CHALLENGES.- 10. Ecology and climate change.- 11. Ethics and social responsibility.- 12. Challenges and responsibilities: Towards a new perspective.

Özet
The new edition of Janet Morrison's engaging and comprehensive textbook explores the economic, political, social, legal and cultural environments in which businesses operate. Thoroughly updated, now featuring videos and interactive ebook, it challenges readers to think critically about the challenges and responsibilities of global issues

Konu Başlığı
International economic relations.
 
Uluslararası ekonomik ilişkiler.
 
International business enterprises.
 
Uluslararası ticari teşebbüsler.
 
International trade.
 
Uluslararası ticaret.


LibraryMateryal TürüDemirbaşYer NumarasıDurumu / Lokasyon / İade Tarihi
Ekonomi KütüphanesiKitapEKOBKN0000335337 MOR 2017Merkez Kütüphane Genel Koleksiyon