The global business environment : challenges and responsibilities
tarafından
Morrison, Janet.
Başlık
:
The global business environment : challenges and responsibilities
Yazar
:
Morrison, Janet.
ISBN
:
9781137483744
Yazar Ek Girişi
:
Morrison, Janet.
Fiziksel Tanımlama
:
xxxiv, 481 pages : illustrations, graphics, maps, figures ; 25 cm
Genel Not
:
Includes index.
İçerik
:
Introduction.- PART 1: BUSINESS IN THE GLOBAL ENVIRONMENT.- 1. The business enterprise in focus2. Globalization and the business environment.- PART 2: FRAMING THE BUSINESS ENVIRONMENT.- 3. Culture and societies.- 4. The global economic environment.- 5. The political environment: State and business actors.- 6. The legal environment.- PART 3: SHAPING INTERNATIONAL BUSINESS ACTIVITIES.- 7. International trade and globalization.- 8. Global finance.- 9. Technology and innovation.- PART 4: CONFRONTING GLOBAL CHALLENGES.- 10. Ecology and climate change.- 11. Ethics and social responsibility.- 12. Challenges and responsibilities: Towards a new perspective.
Özet
:
The new edition of Janet Morrison's engaging and comprehensive textbook explores the economic, political, social, legal and cultural environments in which businesses operate. Thoroughly updated, now featuring videos and interactive ebook, it challenges readers to think critically about the challenges and responsibilities of global issues
Konu Başlığı
:
International economic relations.
Uluslararası ekonomik ilişkiler.
International business enterprises.
Uluslararası ticari teşebbüsler.
International trade.
Uluslararası ticaret.
| Library | Materyal Türü | Demirbaş | Yer Numarası |
|---|
| Ekonomi Kütüphanesi | Kitap | EKOBKN0000335 | 337 MOR 2017 |