Managerial economics : a problem solving approach
tarafından
Froeb, Luke M., author.
Başlık
:
Managerial economics : a problem solving approach
Yazar
:
Froeb, Luke M., author.
ISBN
:
9781305259331
Yazar Ek Girişi
:
Froeb, Luke M., author.
Basım Bilgisi
:
Fourth Edition
Fiziksel Tanımlama
:
xvi, 328 pages : illustrations ; 24 cm
İçerik
:
Section I. Problem solving and decision making Business. -- Section II. Pricing, cost, and profits -- Section III. Pricing for greater profit -- Section IV. Strategic decision making -- Section V. Uncertainty -- Section VI. Organizational design -- Section VII. Wrapping up
Özet
:
This book covers traditional material using a problem-based approach built around common business mistakes. Models are used sparingly, and then only to the extent that they assist readers in determining why mistakes are made and how to fix them. This edition's succinct, fast-paced presentation and challenging, interactive applications place the reader in the role of a decision maker who has to not only identify profitable decisions, but also implement them. The lively book and new corresponding online MindTap learning resources provides an excellent ongoing reference for future or current professionals pursuing business careers. -- publisher's description.
Konu Başlığı
:
Managerial economics.
Yönetim ekonomisi.
Yazar Ek Girişi
:
McCann, Brian T.,
Shor, Mikhael,
Ward, Michael R. (Michael Robert), 1961-,
Library | Materyal Türü | Demirbaş | Yer Numarası | Durumu / Lokasyon / İade Tarihi |
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Ekonomi Kütüphanesi | Kitap | EKOBKN0005066 | 338.5024658 FRO 2016 | Merkez Kütüphane Genel Koleksiyon |