Business environment in a global context
tarafından
Harrison, Andrew L. author
Başlık
:
Business environment in a global context
Yazar
:
Harrison, Andrew L. author
ISBN
:
9780199672585
Yazar Ek Girişi
:
Harrison, Andrew L. author
Basım Bilgisi
:
second edition.
Fiziksel Tanımlama
:
xxvii, 394 pages. : illustrations ; 25 cm.
İçerik
:
Introduction to the business environment -- The globalization of business -- The regional business environment (sub-national regions) -- The national business environment -- The international business environment -- Business models in contrasting cultures -- Business ethics and corporate responsibility -- Internationalization of business in a changing environment -- Markets, competition, and regulation -- Technological change -- International risk -- Key themes in the business environment : concluding comments -- Towards a new Europe -- Contrasting developments in the Americas -- Asia's economic potential -- Africa's struggle for reform.
Özet
:
This is the first textbook on the business environment written specifically for postgraduate courses, providing the theoretical rigour and international focus required. Harrison firmly sets the business environment in the context of changes in the global economy, making the book particularly appropriate for international students
Konu Başlığı
:
Business enterprises -- Moral and ethical aspects.
Ticari teşebbüsler -- Ahlak ve etiksel yönleri
International business enterprises.
Uluslararası ticari teşebbüsler
Intercultural communication.
Kültürlerarası iletişim
Globalization.
Küreselleşme.
Library | Materyal Türü | Demirbaş | Yer Numarası | Durumu / Lokasyon / İade Tarihi |
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Ekonomi Kütüphanesi | Kitap | EKOBKN0005885 | 338.7 HAR 2010 | Merkez Kütüphane Genel Koleksiyon |