Managerial economics and business strategy
tarafından
 
Baye, Michael R., 1958- author

Başlık
Managerial economics and business strategy

Yazar
Baye, Michael R., 1958- author

ISBN
9780256179552

Yazar Ek Girişi
Baye, Michael R., 1958- author

Basım Bilgisi
Second edition

Fiziksel Tanımlama
xxiii, 562 pages : illustrations ; 24 cm.

Seri
The Irwin series in economics

İçerik
Chapter 1 The Fundamentals of Managerial Economics Chapter 2 Market Forces: Demand and Supply Chapter 3 Quantitative Demand Analysis Chapter 4 The Theory of Individual Behavior Chapter 5 The Production Process and Costs Chapter 6 The Organization of the Firm Chapter 7 The Nature of Industry Chapter 8 Managing in Competitive, Monopolistic, and Monopolistically Competitive Markets Chapter 9 Basic Oligopoly Models Chapter 10 Game Theory: Inside Oligopoly Chapter 11 Pricing Strategies for Firms with Market Power Chapter 12 The Economics of Information Chapter 13 Advanced Topics in Business Strategy Chapter 14 A Manager's Guide to Government in the Marketplace Case Study Time Warner Cable.

Özet
By teaching managers the practical utility of basic economic tools such as present value analysis, supply and demand, regression, indifference curves, isoquants, production, costs, and the basic models of perfect competition, monopoly, and monopolistic competition, this book focuses on real-world examples and modern topics

Konu Başlığı
Managerial economics.
 
Yönetimsel ekonomi.
 
Strategic planning
 
Stratejik planlama.


LibraryMateryal TürüDemirbaşYer NumarasıDurumu / Lokasyon / İade Tarihi
Ekonomi KütüphanesiKitapEKOBKN0006261338.5024658 BAY 1997Merkez Kütüphane Genel Koleksiyon