Corporate entrepreneurship : innovation and strategy in large organizations
tarafından
 
Burns, Paul, 1949- author

Başlık
: 
Corporate entrepreneurship : innovation and strategy in large organizations

Yazar
: 
Burns, Paul, 1949- author

ISBN
: 
9780230304031

Yazar Ek Girişi
: 
Burns, Paul, 1949- author

Basım Bilgisi
: 
3rd edition

Yayım Bilgisi
: 
Houndmills, Basingstoke ; New York, NY : Palgrave Macmillan, 2013.

Fiziksel Tanımlama
: 
xxv, 499 pages : illustrations ; 25 cm.

Genel Not
: 
Previous ed.: 2008.

İçerik
: 
PART 1: ENTREPRENEURSHIP.- 1 The entrepreneurial revolution.- 2 Entrepreneurial DNA.- PART 2: ORGANIZATIONAL ARCHITECTURE.- 3 Entrepreneurial architecture.- 4 Becoming an entrepreneurial leader.- 5 Constructing the entrepreneurial culture.- 6 Building the organization structure.- PART 3: MANAGEMENT.- 7 Managing the entrepreneurial organization.- 8 Encouraging intrapreneurship and corporate venturing.- PART 4: STRATEGY.- 9 Developing strategy.- 10 Creating competitive advantage in mature markets.- 11 Building value through acquisitions and diversification.- PART 5: CREATIVITY AND INNOVATION.- 12 Exploiting innovation.- 13 Generating creative ideas.- 14 The architecture of corporate entrepreneurship.

Özet
: 
This leading core textbook, authored by a recognised authority on the subject, covers entrepreneurial transformation in larger organizations and shows how this can be achieved by building an organizational architecture that encourages creativity, innovation and entrepreneurship.

Konu Başlığı
: 
Entrepreneurship.
 
Girişimcilik
 
Organizational change -- Management.
 
Örgütsel değişim -- Yönetim
 
Technological innovations -- Management.
 
Teknolojik yenilikler -- Yönetim
 
Industrial management.
 
ENdüstriyel yönetim


LibraryMateryal TürüDemirbaşYer NumarasıDurumu / Lokasyon / İade Tarihi
Ekonomi KütüphanesiKitapEKOBKN0010284658.421 BUR 2013Merkez Kütüphane Fikir Atölyesi