Entrepreneurship, business and economics. Volume1 : proceedings of the 15th Eurasia Business and Economics Society Conference
tarafından
 
Eurasia Business and Economics Society. Conference (15th : 2015 : Lisbon, Portugal), issuing body.

Başlık
Entrepreneurship, business and economics. Volume1 : proceedings of the 15th Eurasia Business and Economics Society Conference

Yazar
Eurasia Business and Economics Society. Conference (15th : 2015 : Lisbon, Portugal), issuing body.

ISBN
9783319275703
 
9783319275697

Tüzel Kişi Adı Girişi
Eurasia Business and Economics Society. Conference (15th : 2015 : Lisbon, Portugal), issuing body.

Fiziksel Tanımlama
xvi, 588 pages) : illustrations, digital ; 24 cm.

Seri
Eurasian studies in business and economics, 3/1.
 
Eurasian studies in business and economics ; 3/1.

İçerik
Entrepreneurship and Small and Medium-sized Enterprises -- Human Resources -- Management -- Marketing and Tourism.

Özet
This volume of Eurasian Studies in Business and Economics focuses on latest results from entrepreneurship and SME research, Human Resources, along with a focus on the Tourism industry. The first part deals with topics ranging from entrepreneurial intentions, social entrepreneurship and technological entrepreneurship to EU policies such as the 7th Framework program. Bridging the themes, the second part on Human Resources and General Management deals with human capital issues, labor force education, employer branding and aligning HR practices to knowledge management outcomes. The third part in particular concentrates on the tourism industry in exploring innovative marketing strategies, WEB 2.0 Challenges, tourism product innovation, and success in international markets.

Konu Başlığı
Economics -- Congresses.
 
Ekonomi -- Kongreler.
 
Entrepreneurship -- Congresses.
 
Girişimcilik -- Kongreler.
 
Human capital -- Congresses.
 
İnsan odaklı -- Kongreler
 
Small business -- Management -- Congresses.
 
Küçük şirket -- Yönetim -- Kongreler
 
Business and Management.
 
İş ve Yönetimi
 
Entrepreneurship.
 
Girişimcilik
 
Human Resource Management.
 
İnsan Kaynakları Yönetimi
 
Marketing.
 
Pazarlama
 
Tourism Management.
 
Turizm Yönetimi

Yazar Ek Girişi
Bilgin, Mehmet Huseyin,
 
Danis, Hakan,


LibraryMateryal TürüDemirbaşYer NumarasıDurumu / Lokasyon / İade Tarihi
Ekonomi KütüphanesiKitapEKOBKN0002191338.042 EUR 2015 V.1Merkez Kütüphane Genel Koleksiyon