The Competitive dynamics of entrepreneurial market entry
tarafından
 
Markman, Gideon D., editor.

Başlık
The Competitive dynamics of entrepreneurial market entry

Yazar
Markman, Gideon D., editor.

ISBN
9781849802710

Fiziksel Tanımlama
xiv, 538 pages. : illustration. ; 24 cm.

Seri
The Johns Hopkins University series on Entrepreneurship.

İçerik
Contents: Introduction Phillip H. Phan and Gideon D. Markman PART I: COMPETITIVE DYNAMICS 1. A Retrospective and Prospective Examination of Competitor Analysis and Interfirm Rivalry with Implications for Entrepreneurship and Market Entry Ming-Jer Chen Competitor Analysis and Interfirm Rivalry: Toward a Theoretical Integration Ming-Jer Chen 2. A Retrospective of Interdependency, Competition, and Industry Dynamics Michael J. Lenox, Scott F. Rockart and Arie Y. Lewin Interdependency, Competition, and Industry Dynamics Michael J. Lenox, Scott F. Rockart and Arie Y. Lewin 3. A Retrospective on 'Hypercompetition in a Multimarket Environment' Javier Gimeno Hypercompetition in a Multimarket Environment: The Role of Strategic Similarity and Multimarket Contact in Competitive De-escalation Javier Gimeno and Carolyn Y. Woo 4. 'It's Not About the Beer, Really' Glenn R. Carroll Why the Microbrewery Movement? Organizational Dynamics of Resource Partitioning in the US Brewing Industry Glenn R. Carroll and Anand Swaminathan 5. Entrepreneurship, Competitive Dynamics, and a Resource-based View of Competitive Advantage Margaret A. Peteraf Unraveling the Resource-based Tangle Margaret A. Peteraf and Jay B. Barney 6. Additional Insights on Resource-based Competition Gideon D. Markman, Peter T. Gianiodis and Ann K. Buchholtz Factor-Market Rivalry Gideon D. Markman, Peter T. Gianiodis and Ann K. Buchholtz 7. Non-market Players' Disruptive Campaigns Against Firms Theodore L. Waldron PART II: ENTREPRENEURIAL MARKET ENTRY 8. Commentary on 'Corporate Ventures into Industrial Markets' Phillip H. Phan Corporate Ventures into Industrial Markets: Dynamics of Aggressive Entry Ian C. MacMillan and Diana L. Day 9. Market Niche Entry Decisions: A Retrospective Introduction Henrich R. Greve Market Niche Entry Decisions: Competition, Learning, and Strategy in Tokyo Banking, 1894-1936 Henrich R. Greve 10. Towards a Model of Market Disruption Gokce Sargut and Rita Gunther McGrath 11. A Retrospective on Competition in Multiple Geographic Markets: The Impact on Growth and Market Entry Heather A. Haveman and Lynn Nonnemaker Competition in Multiple Geographic Markets: The Impact on Growth and Market Entry Heather A. Haveman and Lynn Nonnemaker 12. A Retrospective on Desperately Seeking Spillovers? Barak S. Aharonson, Joel A.C. Baum and Maryann P. Feldman Desperately Seeking Spillovers? Increasing Returns, Industrial Organization and the Location of New Entrants in Geographic and Technological Space Barak S. Aharonson, Joel A.C. Baum and Maryann P. Feldman 13. A Theory of Defense Peter T. Gianiodis PART III: CONCLUSION 14. The Business Model: A Growing Domain of Scholarly Inquiry Raffi Amit and Christopher Zott, The Fit between Product Market Strategy and Business Model: Implications for Firm Performance Christoph Zott and Raphael Amit Index.

Özet
This volume brings together the most prominent thought leaders and the best research on the asymmetric entrant-incumbent dynamics.

Konu Başlığı
Girişimcilik.
 
Entrepreneurship.
 
Yeni Ticari Teşebbüsler.
 
New business enterprises.
 
Rekabet.
 
Competition.
 
Pazarlama.

Coğrafi Terim
Marketing.

Yazar Ek Girişi
Markman, Gideon D.,
 
Phan, Phillip Hin Choi, 1963-,


LibraryMateryal TürüDemirbaşYer NumarasıDurumu / Lokasyon / İade Tarihi
Ekonomi KütüphanesiKitapEKOBKN0000218658.11 COM 2011Merkez Kütüphane Genel Koleksiyon