Section 1. Disruptive technologies in the era of digitalization. Chapter 1. 3D printing as a case of disruptive technology: market leverage and strategic risks for traditional manufacturing ; Chapter 2. Addressing the feasibility, suitability, and sustainability of the blockchain ; Chapter 3. Study of intentions to use cloud CRM within Saudi SMEs: integrating TAM and TPB frameworks -- Section 2. New strategies under digital transformation. Chapter 4. Enterprise resource planning (ERP) systems and multi-organizational enterprise (MOE) strategy ; Chapter 5. Toward a conceptualization of big data value chain: from business problems to value creation ; Chapter 6. Strategic and business-IT alignment under digital transformation: towards new insights? ; Chapter 7. Big data analytics driven supply chain transformation -- Section 3. Entrepreneurship and innovation in the digitalization era. Chapter 8. The conceptual framework for the examination of a successful digital entrepreneurship in 21st century ; Chapter 9. Digitalization and growth of small businesses ; Chapter 10. Mapping innovation in the digital transformation era: the role of technology convergence ; Chapter 11. Entrepreneurship and innovation in the digitalization era: exploring uncharted territories -- Section 4. Digitalization experiences and applications. Chapter 12. Display ads effectiveness: an eye tracking investigation ; Chapter 13. Does the customers' use of mobile technologies influence the number of both recruitments and the branches in the banking sector in Tunisia? ; Chapter 14. Results-oriented influencer marketing manual for the tourism industry ; Chapter 15. The agricultural innovation under digitalization.