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Economics for business için kapak resmi
Başlık:
Economics for business
Yazar:
Begg, David K. H.. author
ISBN:
9780077175283
Yazar Ek Girişi:
Basım Bilgisi:
Fifth edition.
Fiziksel Tanımlama:
xvii, 482 pages : color illustrations ; 25cm.
Genel Not:
Includes index.
İçerik:
Section I: Introduction Chapter 1: Economics for Business -- Section II: Understanding Markets Chapter 2 Consumers in the Marketplace Chapter 3 Firms in the Marketplace Chapter 4 Markets in Action -- Section III Competition and Profitability Chapter 5 Market Structure and Firm Performance Chapter 6 Strategic Rivalry Chapter 7 Growth Strategies Chapter 8 Governing Business -- Section IV Domestic Macroeconomics Chapter 9 Introduction to the Macroeconomy Chapter 10 Measuring Macroeconomic Variables and Policy Issues Chapter 11 Domestic Government Policy Chapter 12 Supply Side Policies and Economic Growth --Section V Global Economics Chapter 13 Exchange Rates and the Balance of Payments Chapter 14 Globalization.
Özet:
Intended for business students, this text uses topical examples to demonstrate how modern economics can illuminate the problems that business face every day.
Yazar Ek Girişi:
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Library
Materyal Türü
Demirbaş
Yer Numarası
Durumu / Lokasyon / İade Tarihi
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Kitap EKOBKN0001906 338.5024658 BEG 2016
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