Search Results for Advertising

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49.

The Routledge companion to contemporary brand management

Dall'Olmo Riley, Francesca, editor.

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in branding and brand management, consumer behaviour, marketing and advertising.

50.

The currency of desire : libidinal economy, psychoanalysis and sexual revolution

Bennett, David, 1949- author

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advertising, psychoanalysis and shopping, Christianity and communism, prostitution and revolution.The Currency

51.

Shakespeare's cultural capital : his economic impact from the sixteenth to the twenty-first century

Shellard, Dominic

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Shakespeare in fields such as education, and the commercial use of Shakespeare as a brand in the advertising

52.

Japan Inc. on the brink : institutional corruption and agency failure

Carpenter, Susan, 1943-, author.

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and Advertising Strategies: What's it all About? -- 10. Bubble, Bubble Turmoil and Trouble -- 11

53.

Economic analysis of the digital economy

Goldfarb, Avi, editor.

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/ Matthew Gentzkow and Jesse M. Shapiro -- Measuring the effects of advertising : the digital frontier

54.

The culture industry, information and capitalism

Bolaño, César.

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Circulation and InformationInformation and Capitalist ProductionCapital and State, Advertising and

55.

The new inflation : the collapse of free markets

Slawson, W. David, 1931- author

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forms of competition, such as advertising and new product development, to keep consumers buying. Raising

56.

Electronic commerce : a managerial and social networks perspective

Turban, Efraim, author.

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Ubiquitous Computing -- Social Commerce: Foundations, Social Marketing, and Advertising -- Social Enterprise

57.

Citizen Coke : the making of Coca-Cola capitalism

Elmore, Bartow J.

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advertising. The secret to Coke's success was its strategy to offload production costs and risks on to

58.

The Routledge handbook of critical public relations

L'Etang, Jacquie., editor.

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: Orientations and Re-Orientations 9. Extending PR's Critical Conversations with Advertising and Marketing (Clea

59.

Marketing, technology and customer commitment in the new economy : proceedings of the 2005 Academy of Marketing Science (AMS) Annual Conference

Academy of Marketing Science. Annual Conference (2005 : Tampa, Florida)

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: Examining Determinants of Retail Customer Intentions.- IMC: Advertising: Deception, Emotion and Wireless

60.

Econometric methods and their applications in finance, macro and related fields

Hadri, Kaddour, editor.

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default / A Seghir -- Is targeted advertising always beneficial? / Nada Ben Elhadj-Ben Brahim, Rim

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