even the world is tantamount to success. Yet few understand what strategy actually is and how it can be

is one of the main attributes of this book. In fact, the book involves a great range of

, what investments to make, and what strategies to adopt. It's not easy, though, because the process is

accountability, and proliferating processes and bureaucracy, to name only a few. More crucial is their finding

possible solutions have been competing for international recognition, yet, there is little empirical

"Entrepreneurs who have read early drafts of The Start-Up J Curve responded, "I wish I had this