Başlık:
The rise and fall of great companies : courtaulds and the reshaping of the man-made fibres industry
Yazar:
Owen, Geoffrey, 1934-
ISBN:
9780199592890
Yazar Ek Girişi:
Yayım Bilgisi:
Oxford ; New York : Oxford University Press, 2010.
Fiziksel Tanımlama:
xiv, 338 pages : illustrations (some colored) ; 25 cm.
Seri:
Pasold studies in textile history ; 17
İçerik:
Introduction: Secrets of corporate longevity -- A new industry takes shape -- Rayon in retreat, and Courtaulds' narrow escape -- Frank Kearton's grand design -- Courtaulds on the rack -- Searching for new directions -- A necessary separation -- The last days of Courtaulds -- Courtaulds Textiles : independence won and lost -- What the new owners did -- Hopes unfulfilled : carbon fibre and Tencel -- Adjustment to decline : departures and arrivals -- Life beyond fibres : focus versus diversification -- Conclusion: Firm survival and national institutions -- Appendix 1: Principal man-made fibres -- Appendix 2: Principal textile processes -- Appendix 3: Cellulosic fibre processes -- Appendix 4: Growth of the man-made fibres industry 1900-2008 -- Financial data on Courtaulds 1958-1998 -- Financial data on Courtaulds Textiles 1990-2000.
Özet:
This is the dramatic story of the rise and fall of a great British company, Courtaulds. It describes the upheavals that a company goes through when one of its core businesses is threatened with extinction in the face of globalization, and assesses why some companies found a way through the crisis and continue to exist, while Courtaulds did not.
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Library | Materyal Türü | Demirbaş | Yer Numarası | Durumu / Lokasyon / İade Tarihi |
|---|---|---|---|---|
Arıyor... | Kitap | EKOBKN0000800 | 338.47677009410904 OWE 2010 | Arıyor... |