The handbook of international marketing communications için kapak resmi
Başlık:
The handbook of international marketing communications
Yazar:
Monye, Sylvester O., author.
ISBN:
9780631209133

9780631200918
Yayım Bilgisi:
Oxford, UK ; Malden, Mass. : Blackwell, 2000.
Fiziksel Tanımlama:
294 pages : illustrations ; 25 cm.
Özet:
With contributions from an international team of academics and practitioners, this book provides coverage of international marketing communications, drawing together all aspects of the field into one volume. It meets the needs of modern marketers by equipping them with specialized marketing communications skills at an international level
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Library
Materyal Türü
Demirbaş
Yer Numarası
Durumu / Lokasyon / İade Tarihi
Arıyor...
Kitap EKOBKN0004958 658.848 HAN 2000
Arıyor...

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