by
López, Santiago. author
Format:
Alıntı:
Economy; 1.3 Market Forces; 1.4 Types of Buyers; 1.5 Competition; Chapter 2 Marketing Concepts; 2.1
by
Randazzo, Gary W., author.
Format:
Alıntı:
. Defining the target market approach -- 4. Customer jobs to be done -- 5. Customer segmentation -- 6
by
Hutt, Michael D.. author
Format:
Alıntı:
Business marketing management : a strategic view of industrial and organizational markets / Hutt
by
Hooley, Graham J. author
Format:
Alıntı:
analysis 59 -- Pt. 2 Competitive Market Analysis -- 4 The changing market environment 93 -- 5 Analysis of
by
Stevens, Robert E., 1942-, yazar.
Format:
Alıntı:
variables, and financial market -- Implementing and controlling the marketing plan -- Planning analysis.
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