How to think like an entrepreneur için kapak resmi
Başlık:
How to think like an entrepreneur
Yazar:
Broughton, Philip Delves, author.
ISBN:
9781250078711
Fiziksel Tanımlama:
x, 179 pages : illustrations ; 19 cm.
Seri:
The school of life
İçerik:
I. The Entrepreneurial Mind -- 1. The Material Question -- 2. Cognitive Complexity -- 3. Wanting It -- 4. Age vs Experience -- 5. The Old Man and the Fish -- 6. Closing the Experience Gap -- II. a Brief History of an Idea -- III. Searching for Opportunity -- 1. The Adjacent Possible -- 2. The Gossip Test -- 3. A Bug Named Jim -- 4. Shifts and Disruptions -- 5. The Slow Hunch -- IV. Responding to Opportunity -- 1. Assembling Complementary Assets -- 2. People -- 3. Context -- 4. Planning -- V. Exploiting Opportunity -- 1. The Struggle -- 2. Being and Becoming -- 3. Failure 1 and Failure 2 -- 4. Indifference and Lightness.
Özet:
"Having the drive, ambition and inspiration to start a new business takes a special mindset and self-confidence--think Steve Jobs, Elon Musk, Mark Zuckerberg. It's no wonder that we regard successful entrepreneurs as modern day magicians, transforming sometimes radical ideas into global brands that change the way we live our lives. But what if that spirit and drive were applied to the world outside of business startups? An entrepreneur seeks to build something from nothing; to take an inspired idea and make it a reality. How to Think Like An Entrepreneur will explore what it takes to be a successful entrepreneur--the ability to disrupt the status quo and generate fresh perspectivese--and ultimately lead us to the heart of great entrepreneurial thinking: an understanding of our deepest human needs. By harnessing the passion, verve and limitless imagination of an entrepreneur, this book will show you new ways to improve your business, but also your life and relationships. The School of Life is dedicated to exploring life's big questions: How can we fulfill our potential? Can work be inspiring? Why does community matter? Can relationships last a lifetime? We don't have all the answers, but we will direct you toward a variety of useful ideas -- from philosophy to literature, psychology to the visual arts-that are guaranteed to stimulate, provoke, nourish, and console"
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Kitap EKOBKN0009751 658.11 BRO 2016
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