Başlık:
International business
Yazar:
Shenkar, Oded. author
ISBN:
9780415817127
Yazar Ek Girişi:
Basım Bilgisi:
Trird edition.
Fiziksel Tanımlama:
678 pages : illustrations ; 26 cm.
İçerik:
International business in an age of globalization -- International trade theory and application -- Foreign direct investment theory and application -- The multinational enterprise -- Country competitiveness -- The cultural environment -- The political and legal environment -- International economic integration and institutions -- The international monetary system and financial markets -- International entry strategies -- Organizing and structuring global operations -- Building and managing global strategic alliances -- Managing global research and development -- Financial management for global operations -- International accounting for global operations -- Global marketing and supply chain -- Global human resource management -- The Internet and global e-commerce -- Social responsibility and corruption in the global marketplace -- International entrepreneurship.
Özet:
A highly integrated, real-world approach to international business.
Copies:
Mevcut:*
Library | Materyal Türü | Demirbaş | Yer Numarası | Durumu / Lokasyon / İade Tarihi |
---|---|---|---|---|
Arıyor... | Kitap | EKOBKN0006094 | 338.88 SHE 2015 | Arıyor... |