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Value-based marketing strategy : pricing and costs for relationship marketing / López, Santiago
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Yılmaz, Ebru Gül, 1974-, editör.
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.......................................................................................................................... 97Evrim Idem DeveliInnovation and Technology from Marketing Perspective (from the1980s to 2000s) with
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White, Leanne, editor.
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Nationalism -- Marketing.
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Khan, Mohammad Ayub, 1966- editor.
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-- Measuring multinational enterprise marketing performance / Donald E. Sexton, Columbia University, USA -- The
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Zentes, Joachim. author
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and category management -- Pricing -- Marketing communication -- In-store marketing -- Customer
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Volcic, Zala, editor.
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Branding (Marketing).
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Academy of Marketing Science. Annual Conference (2005 : Tampa, Florida)
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of Marketing Science (AMS) Annual Conference / Academy of Marketing Science. Annual Conference (2005
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Copur, Zeynep, editor.
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University, Turkey, Tekin Yenigün, Namk Kemal University, Turkey -- Financial implications of relationship
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Tharp, Marye. author
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Transcultural marketing : building customer relationships in multicultural America / Tharp, Marye
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Julian, Craig C., editor.
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Research handbook on export marketing / Julian, Craig C., editor.
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Olejnik, Edith. author
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Handel und Internationales Marketing Retailing and International Marketing
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Robinson, Mark L. author
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Marketing big oil : brand lessons from the world's largest companies / Robinson, Mark L. author
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